Truth be told, because of the overwhelming impact of Apple’s imprint in our computing and digital connectedness today, the majority of your listens will come from Apple (whether it’s through the Apple Podcasts app or straight from the iTunes platform on your device). Like nearly everything that Apple offers to the world, it is a simple, clean and easy-to-use solution to the podcaster looking to make their content public. While Apple’s app solution for podcast listening has been branded as Apple Podcasts, the content is available at the touch of a thumb. Overview: Without a doubt, iTunes has been the most popular directory for podcasters to date. While we will cover most of the better known podcast directories, we will offer some additional options for you to consider for your podcasting experience as well. To help answer this list of questions we are offering you a review of the best podcast directories to consider. Now that we’ve talked about what a podcast directory is, and how it differs from a podcast hosting platform, the question still remains about which directories are best, why they are the best, why they are the most popular…which ones you need to be on as a podcaster, and where you need to turn as a podcast listener. Part of what makes hosting platforms and directories confusing is that some companies, like Libsyn and Podbean offer both services, helping both creators and listeners in serving up content and playing back content. Podcast directories receive RSS feeds (from the hosting platforms) submitted one time by creators when they start their podcast. Apple Podcasts, Spotify, Google Podcasts, Stitcher) where your audience can find your podcast, download and listen, subscribe, rate and review. A podcast directory is a podcast listening app (e.g. After this one-time setup, they will update your content daily for your listeners.Ī podcast hosting platform stores and serves your podcast audio as an RSS feed. The main podcast directories require that you manually submit your RSS feed from your hosting platform to the directory. While we’ve already discussed the first part of the process, setting up the podcast hosting platform, there’s still something that needs to be said about the final phase of the distribution…getting it out onto the directories for people to hear. The 2 main components to this process are the hosting setup and the directory setup. Part of the process that causes a lot of anxiety and frustration especially for podcasters is the distribution process or getting their podcasts out for the world to hear. With the current surge in popularity around podcasting it’s important that podcasters and podcast listeners be given the tools needed to make sure the process is as smooth and simple as possible from start to finish.
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